@Cosme joins hands with Glowpick to grow K-beauty. Istyle, a Japanese company that operates At Cosme, operates Glow Days and K-beauty training programs. The company is forming a K-beauty team and supporting the growth of brands that are initially entering Japan. The strategy is to create a success story by introducing a competitive beauty brand to Japan. The first event is the ‘Japan’s first K-beauty special’ special exhibition. During the month of April, At Cosme will introduce three brands, Narca, Koper, and Odd Type, at stores and apps in Tokyo and Osaka, Japan. Atcosme is an app that allow
APR (CEO Kim Byung-hoon) operated a Medicube pop-up store at 21 Spring Street, Soho, New York, USA from March 14th to 17th. Medicube New York pop-up store was decorated with the theme ‘Jelly-luJah! You glow’. It was decorated with fluffy cushions and balloons resembling pink gel cream. Vitality was expressed with pink lighting and flowers and jelly. Products on display include Medicube Booster Pro and Collagen Gel Cream. Booster Pro is a next-generation beauty device introduced in the United States in February. These products were experienced by approximately 3,500 visitors. About 2,000 custom
The shopping festival '2024 Korea Grand Sale' will be held from January 11 to February 29. This event was designed to attract foreign tourists and increase tourism consumption. 1,650 companies representing Korea will participate, offering discounts on products and providing opportunities for various cultural experiences. The opening ceremony of the '2024 Korea Grand Sale' was held at the China OnDream Society in Seoul on the 11th. Minister of Culture, Sports and Tourism Yoo In-chon and Visit Korea Year Committee Chairman Lee Boo-jin attended. They visited Olive Young Myeongdong Town branch and
OliveYoung will invest 300 billion won in K-beauty over three years. The purpose is to foster new and small-sized cosmetics companies and establish a law-abiding and win-win management system. OliveYoung and IBK Industrial Bank of Korea created a win-win fund worth 100 billion won. We plan to apply a reduced interest rate of around 2.39% per year to small and medium-sized partners to help facilitate smooth financing. If a company borrows the maximum limit of 1 billion won, annual interest will be reduced by 24 million won. Starting this month, Olive Young will provide support to 50 of the comp
On the 12th, Seoul City signed a business agreement with Leferi, a beauty influencer operating company. The plan is to jointly promote beauty events, marketing, and education to revitalize Seoul's beauty industry. Leferi is a beauty MCN (Multi Channel Network) company established in 2013. We support and manage over 400 influencers including Leo J, Minsko, and Eva. Seoul City plans to hold hands with Leferi to hold Seoul Beauty Week and export consultations. Increase attention by linking the event with influencers. We are also seeking to discover creators in the makeup, marketing, and manufactu
‘Deeprobe Eye Mist’ is attracting attention as a representative winter moisturizing product. Deeprobe Eye Mist is manufactured by the Korea Beauty Industry Promotion Agency, a natural organic cosmetics company representing Jeju. This product provides moisture and nutrition to the eye area. Keeps the eye area moist and shiny during dry winter. Contains human-type ecoceramide NP extracted from Jeju nutmeg tree seed oil. Vegetable clean ingredients penetrate into the skin without irritation and provide vitality. It obtained organic cosmetics certification from the Ministry of Food and Drug Safety
Big data company RSN introduced 'Lucy K-Beauty Insight' at the Dubai Beauty Expo held from October 30 to November 1. ‘LUCY K-BEAUTY INSIGHT’ is a cosmetics big data analysis service. Presents the functions, formulations, and colors of products preferred by consumers. △ Beauty trends △ Brand reputation △ Consumer reviews △ Product rankings, etc. are explained with visual materials. Overseas buyers can quickly identify popular brands and products in Korea. You can use this as an objective indicator for purchasing decisions to increase your business success rate. Dubai Beauty Expo is the Middle E
AGE20's introduced the ‘Signature Essence Pact Wonder Woman Edition’. A Wonder Woman illustration was added to the package targeting Chinese consumers. The confident and strong image of Wonder Woman harmonizes with the product, adding to its collection value. This product is a triple functional cosmetic that includes whitening, wrinkle improvement, and UV protection. Covers skin imperfections and keeps it white and smooth. Contains 71% moisture essence to create moist, glowing skin. △ 'Signature Essence Pact Wonder Woman Red Edition', which increases coverage with cover blending powder, and △
A beauty festival is held for cosmetic mania. This is an opportunity to try out competitive small and medium-sized beauty cosmetics and then purchase them at a reasonable price. The Seoul Metropolitan Government will operate the ‘K-Beauty Pop-up Store’ for three days from the 21st (Thursday) to the 23rd (Sat) at DDP Art Hall Building 1 in Dongdaemun, Seoul. At the K-Beauty pop-up store, you can experience eight brands from promising small and medium-sized businesses. Participating brands are △ ASEZ (Fine Korea Corporation) △ Chwi (Middle Studio) △ Bobby Melo (Laylow) △ Davida (Cosrium) △ Soybe
Yóukè has returned. as a group. The tourism industry began to flourish. Lotte Duty Free Shop (CEO Kim Joo-nam) announced on the 23rd that about 150 group customers of Chinese passenger ships visited the Myeong-dong headquarters. It is the first time since March 2017 that more than 100 Chinese tourists have visited Lotte Duty Free. These tourists enjoyed shopping at Lotte Duty Free's Myeongdong headquarters. They mainly purchased K-beauty products such as Laneige and Mediheal and global brands such as Chanel and Lancome. A group of Chinese tourists arrived on the 22nd on the passenger ship New
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UPDATE: May 13, 2024, 11:22 AM
