APR introduced ‘Medicube AGER Booster Pro × Janmangloopy Pink Edition’. The beauty device 'Booster Pro' and the MZ generation's popular character 'Janmang Loopy' have met. It is sold for a limited time at Medicube’s official online mall. This product is designed in pink, symbolizing the Janmangloopy. The Janmangloopy character is applied to the beauty device to create a cute feel. The product package printed a smiling Luffy holding a Booster Pro. I also made a headcase that resembles Luffy's face. A soft silicone case protects the product. Booster Pro is equipped with six skin care functions,
APR has strengthened its eco-friendly management. This is to increase the sustainability of the beauty industry and participate in environmental protection. APR(CEO Kim Byeong-hoon) is pursuing various eco-friendly projects. We carry out activities to promote resource circulation by using eco-friendly materials. The company has launched a ‘Sustainable Medicube’ campaign starting in 2021. A reward of 300 won is paid for each empty bottle. This is leading to a voluntary environmental protection movement by consumers. A total of 40,000 empty bottles have been recovered as of March this year. The
APR (CEO Kim Byung-hoon) operated a Medicube pop-up store at 21 Spring Street, Soho, New York, USA from March 14th to 17th. Medicube New York pop-up store was decorated with the theme ‘Jelly-luJah! You glow’. It was decorated with fluffy cushions and balloons resembling pink gel cream. Vitality was expressed with pink lighting and flowers and jelly. Products on display include Medicube Booster Pro and Collagen Gel Cream. Booster Pro is a next-generation beauty device introduced in the United States in February. These products were experienced by approximately 3,500 visitors. About 2,000 custom
APR (CEO Kim Byeong-hoon) operated a Medicube pop-up store at Moko Mall in Mongkok, Hong Kong from March 4th to 17th. The Hong Kong Medicube pop-up store was visited by an average of thousands of people per day. It proved its popularity by generating 1 billion won in sales in just 8 days. The store was decorated with the theme ‘Meet the new AGE-R product at Medicube House.’ The message was to experience professional-level skin care at home. The brand was promoted by highlighting the strengths of home beauty using Medicube. In particular, MediCube AGE-R ‘Booster Pro’ was introduced intensively.
APR published two research papers on ‘Booster Pro’ in the Journal of the Korean Society of Aesthetics. The paper covers △ the skin improvement effect of the combination of high-frequency microporation (RM) and electroporation (EP) skin care devices and glutathione ampoule, △ the effect of home beauty devices equipped with microcurrent and mid-frequency functions on facial skin elasticity and lifting, etc. There are 2 cases. The high-frequency paper verified the synergy effect of cosmetics and beauty devices. The test was conducted on 42 Korean women aged 20 to 60 for about two weeks. Skin chan
APR (CEO Kim Byeong-Hoon) introduced English and Japanese versions of the ‘AGER’ app. AGER is an application that explains the beauty device brand ‘Medicube AGE-R’. Helps consumers use beauty devices accurately and effectively. It was developed in two versions: Android and iOS. The Android version is downloaded from the Google Play Store, and the iOS version is downloaded from the Apple App Store. The AGER app provides △ product usage records △ alarms according to the usage cycle △ before and after photo functions, etc. It provides customized skin care effects by scientifically recording indiv
APR is emerging as a global company by winning government export awards one after another. APR (CEO Kim Byeong-hoon) received the Minister's Commendation at the 'Excellent Mid-sized Enterprise Export Award' held by the Ministry of Trade, Industry and Energy on December 29 last year. The Ministry of Trade, Industry and Energy selected award-winning companies by evaluating their export activities. Evaluation items include △ export performance △ overseas market development △ technology development △ job creation △ social contribution, etc. APR began its first export in 2016. We expanded our sales
APR introduced the beauty device ‘Medicube AGER Booster Pro’. ‘Booster Pro’ is Medicube AGER’s seventh beauty device. They declared a generational change from existing products by equipping them with new technology and new functions. APR has concentrated the device technology it has built up since 2021. Booster Pro provides six functions at once. It has radiance, elasticity, volume, pores, vibration, and therapy care functions. There are four core menus: △ Booster mode △ Microcurrent (MC) mode △ EMS mode △ Air shot mode. A vibration function that changes the pattern according to these modes an
APR Medicube opened a store on the first floor of Hyundai Department Store Pangyo Branch on August 22nd. Medicube plans to promote cosmetics and beauty devices at the brand's first offline permanent store. The Medicube store is located in the beauty corner on the first floor in front of the department store entrance. It sells cosmetics and beauty equipment Medicube AGE-R. This store displayed Medicube products, famous for ‘Yoo Jae-seok cosmetics.’ You can also find AGE-R beauty devices such as △ Derma EMS △ Usera Deep Shot △ ATS Air Shot △ Booster Healer △ Eye Shot △ Body Shot. A limited editi
APR exceeded 200 billion won in sales and 40 billion won in operating profit in the first half of this year. Once again, it broke its record-high performance and proved its growth potential. The company announced on the 14th through the Electronic Disclosure System of the Financial Supervisory Service that it recorded sales of 249.9 billion won and operating profit of 48 billion won in the first half of 2023. Compared to the first half of 2022, sales increased by 43.4% and operating profit increased by 711.9%. In the first half of 2022, sales were 174.3 billion won and operating profit was 5.9
APR is tapping into the US home screen with beauty devices. 'Medicube AIGR' made a name for itself on Amazon Prime Day. In two days from July 11th to 12th, 1,100 units were sold. In terms of sales, that's about $300,000. Prime Day is a discount event offered by Amazon to paying members. Prime Day performance affects US consumer sentiment and Amazon's stock price. At this event, APR sold out the initial batch of Booster Healer in two days. On the 11th, 251 booster healers went out. This is the highest number since entering Amazon. The company held a pre-prime day on the 10th and a post-prime da
APR (CEO Kim Byeong-hun) is holding the '2023 College Student Beauty Marketing & Product Planning Contest'. This contest was prepared to provide college students with internship opportunities and discover fresh ideas. There are two topics for the contest: △ On/offline marketing strategy proposal to expand awareness of Medicube cosmetics or AGE-R beauty devices △ New product planning for one of APR's beauty brands. You can choose one of the two and submit it on the official website of the contest. As of the first half of 2023, domestic and foreign students attending or taking a leave of abs