OliveYoung will be operating a pop-up store at At Cosme Tokyo in Japan until the 26th. OliveYoung's own brands, Biohealbo, Wakemake, Bringgreen, and Filimili, will be displayed and an experience space will be operated. At Cosme Tokyo (@cosmeTOKYO) is a beauty select store. It is located in Harajuku with an area of about 400 pyeong. It is operated by Atcosme, a Japanese beauty review platform. OliveYoung set up a booth at At Cosme Tokyo with the theme of ‘Beauty-Full Christmas’. Olive Young introduced PB at Lumine, a Japanese shopping mall complex, in 2019. Starting with this, it entered Atco
CosmeccaKorea (CEO Im-rae Cho, Eun-hee Park) Chinese local subsidiary Cosmecca China passed the A.S Watson Group Supplier & Manufacturer Audit of Watsons, a large Chinese distribution company, on the 5th. Watson's Audit focuses on the handling and management of materials, inventory, equipment, labor, etc. as a cosmetics manufacturing management standard to manufacture and supply excellent cosmetics with guaranteed quality. Watsons Audit is known to be particularly strict in hygiene management. The company explained that in this audit, it applied a high level of compliance with the enacted…
On the 12th, Seoul City signed a business agreement with Leferi, a beauty influencer operating company. The plan is to jointly promote beauty events, marketing, and education to revitalize Seoul's beauty industry. Leferi is a beauty MCN (Multi Channel Network) company established in 2013. We support and manage over 400 influencers including Leo J, Minsko, and Eva. Seoul City plans to hold hands with Leferi to hold Seoul Beauty Week and export consultations. Increase attention by linking the event with influencers. We are also seeking to discover creators in the makeup, marketing, and manufactu
Kirin Cosmetics Co., Ltd. (CEO Byung-Jun Lee), which is expanding its market dominance centered on functional hair care, won the '2023 Global Brand Award' (Library of National Assembly Auditorium) on the 21st for its signature brand 'NINEMILA'. Kirin Cosmetics Co., Ltd., which received the honor of this award based on the know-how and technology in research and development in the hair care sector accumulated over 25 years of founding, is particularly proud of △ brand differentiation (content originality, superiority, convenience) △ brand knowledge Recognized for excellence in each field, inclu
The Ministry of Food and Drug Safety (Director Yoo-kyung Oh, www.mfds.go.kr ) recently issued a warning against unfair labeling and advertising of cosmetics related to stem cell culture media, and strengthened surveillance and punishment to prevent consumer damage caused by such labeling and advertising. He suggested this. The Ministry of Food and Drug Safety's Cosmetic Policy Division announced this policy in an official document titled 'Guide to caution against unfair labeling and advertising of human stem cell culture media cosmetics' sent to the Korean Cosmetic Association earlier this mon
Vietnam's OLIN Group has strengthened its position as the best distribution company in the cosmetics and skin care sector in Vietnam by signing exclusive distribution contracts with three K-beauty brands and strategic distribution contracts with two other premium brands. I'm going. Quynh Lien Nguyen, CEO of Olin Group's distribution division, visited Korea last August and signed exclusive distribution contracts in Vietnam with K-beauty brands △ CHICRÈME △ BELLE PEAU △ ORAE. In addition, the company has laid the foundation for enhancing its status in the Vietnamese cosmetics market by concludin
Asian beauticians visit Korea in large numbers to learn K-Hairstyle. As K-beauty and hair based on the Korean Wave premium become popular around the world, the beauty of traditional, classic hair is also being revisited. The Korea Federation of Beauty Society (Chairman Seonsim Lee) will hold the '2023 International Korean Beauty Festival' for two days on December 5th and 6th. It is located in the exhibition hall on the first floor of Daejeon Convention Center Exhibition Hall 2. The '2023 International Korean Beauty Festival' (hereinafter referred to as IKBF 2023) consists of △ a beauty contest
What do women in Seoul apply and spray? How far has K-beauty come? What kind of technology does a young, strong brand have? A festival was held to enjoy applying K-beauty. Seoul Beauty Week brings together people from the beauty industry, Seoul citizens, and foreign tourists. Seoul City (Mayor Oh Se-hoon) held ‘2023 Seoul Beauty Week’ at Dongdaemun Design Plaza from September 21st to 24th. This is an expo that promotes the cutting-edge technology of Seoul, a globally attractive city. In its second year, it has grown into an event that goes beyond beauty and encompasses lifestyle. This year, th
A beauty festival is held for cosmetic mania. This is an opportunity to try out competitive small and medium-sized beauty cosmetics and then purchase them at a reasonable price. The Seoul Metropolitan Government will operate the ‘K-Beauty Pop-up Store’ for three days from the 21st (Thursday) to the 23rd (Sat) at DDP Art Hall Building 1 in Dongdaemun, Seoul. At the K-Beauty pop-up store, you can experience eight brands from promising small and medium-sized businesses. Participating brands are △ ASEZ (Fine Korea Corporation) △ Chwi (Middle Studio) △ Bobby Melo (Laylow) △ Davida (Cosrium) △ Soybe
Amorepacific, which has recently been increasing its presence in the North American market, including the United States, is strengthening its contact with Mexican consumers by introducing the premium beauty brand Laneige. Laneige began selling more than 20 products through Mexico's Sephora e-commerce channel on the 8th. Starting on the 22nd, it will also be sold at 36 Sephora offline stores across Mexico. To commemorate the launch in Mexico, we have prepared various promotions, including free samples. Amorepacific said, “Recently, Laneige has been recognized for its innovative technology not o
'Permanent wave products for eyelashes', which have not been clearly classified due to vague regulations, are expected to be incorporated into the cosmetics category and undergo more systematic management. The Ministry of Food and Drug Safety (Director Yoo-kyung Oh, www.mfds.go.kr ) made an official announcement today (12th), saying, “We decided to classify permanent wave products for eyelashes as cosmetics in order to manage them in a safer and more systematic manner, and decided to classify them as cosmetics in the second half of the year. “We will begin work on revising related laws and reg
Kolmar Korea won the first trial of a civil suit filed against Intercos Korea, the Korean subsidiary of Intercos of Italy, and former Kolmar Korea researchers. The 62nd Civil Division of the Seoul Central District Court (Presiding Judge Young-kwang Lee) said in the first trial civil suit for 'prohibition of infringement of trade secrets, etc.' filed by Kolmar Korea, "The trade secrets leaked by former Kolmar Korea researchers (to Intercos Korea) should be destroyed. “Jointly pay 200 million won plus interest on delay,” the ruling ruled. Incident overview and progress This incident, which direc