APR strengthens eco-friendly and sustainable management
APR has strengthened its eco-friendly management. This is to increase the sustainability of the beauty industry and participate in environmental protection. APR(CEO Kim Byeong-hoon) is pursuing various eco-friendly projects. We carry out activities to promote resource circulation by using eco-friendly materials. The company has launched a ‘Sustainable Medicube’ campaign starting in 2021. A reward of 300 won is paid for each empty bottle. This is leading to a voluntary environmental protection movement by consumers. A total of 40,000 empty bottles have been recovered as of March this year. The
- Ko Kwang Tae Reporter
- 2024-04-04 10:52